CLIENT: Hulu - Maggie Television Show

OVERVIEW: Hulu created a comedy television show called Maggie about a psychic who is used to seeing the future of her friends and family, but when she gets a glimpse of her own future, she must start living in the present. I was hired to build the brand identity and logo for a fictitious juice bar that was a part of the world of Maggie. 

KEY ROLES & RESPONSIBILITIES: I developed a logo, signage, and print materials for a juice bar that reflects the brand's holistic lifestyle. ​The logo for Neptune Nectar captures both the brand’s fresh, nature-inspired mission and its deep connection to water and lunar cycles. The design blends iconography related to Neptune, water, and the moon, emphasizing themes of purity, renewal, and energy.